COMBINING THE POWER OF HUMAN AND ARTIFICIAL INTELLIGENCE TO UNLOCK VALUE CREATION

Our Approach

We start from Consumer Driven Pricing Strategy & operationalize it through revenue maximization

1. CONSUMER CENTRIC VALUE

We start with a 360° CONSUMER HEALTH-CHECK, exploring the 4 Vectors of the value equation: The Consumer & Shopper Value Proposition, the Brand Proposition, Trade Performance and Competitiveness.

2. PRICING STRATEGY

Our PRICING MODEL combines Consumer Value, past elasticities and future sensitivities to deliver a holistic Pricing Strategy that maximizes revenue.

3. COMMERCIAL STRATEGY

We enable businesses to operationalize their Pricing Strategy by translating it into an operating Commercial Strategy.

4. DYNAMIC REVENUE MANAGEMENT

Dynamic Full Revenue Management is the future of Revenue Maximization today. Through our REVENUEONE product, we integrate consumer value insights and advanced AI led analytics to deliver a full AI led, fully integrated, end-to-end Dynamic Revenue model.

Our Approach

We start from Consumer Driven Pricing Strategy & operationalize it through revenue maximization

1. CONSUMER CENTRIC VALUE

We start with a 360° CONSUMER HEALTH-CHECK, exploring the 4 Vectors of the value equation: The Consumer & Shopper Value Proposition, the Brand Proposition, Trade Performance and Competitiveness.

2. PRICING STRATEGY

Our PRICING MODEL combines Consumer Value, past elasticities and future sensitivities to deliver a holistic Pricing Strategy that maximizes revenue.

3. COMMERCIAL STRATEGY

We enable businesses to operationalize their Pricing Strategy by translating it into an operating Commercial Strategy.

4. DYNAMIC REVENUE MANAGEMENT

Dynamic Full Revenue Management is the future of Revenue Maximization today. Through our REVENUEONE product, we integrate consumer value insights and advanced AI led analytics to deliver a full AI led, fully integrated, end-to-end Dynamic Revenue model.

The 4 Phases of Pricing Activation

Enabling companies through value-based pricing & revenue management transformation

               
               

Testimonials

OUR PARTNERS